April 3, 2023

Webflow VS Wordpress

Webflow VS Wordpress

Webflow VS Wordpress.. Let's talk about it!

When it comes to building a website, there are countless platforms to choose from. One of the most popular options is WordPress, a content management system that powers over 40% of all websites on the internet. While WordPress may be the most popular website platform, it's not always the best choice for every project. At Bright Kru Media we use Webflow because it offers superior design flexibility, SEO optimisation, security, and support. In this blog post, we will explore the reasons why we don't use WordPress and why we believe that Webflow websites are the superior option.

Design Flexibility

One of the biggest advantages of using Webflow over WordPress is the design flexibility. With Webflow, you have complete control over the design of your website, and can create custom designs without the need for coding. The platform offers a range of design tools, including pre-built templates, a drag-and-drop interface, and a powerful visual editor. In contrast, WordPress templates can be limiting and require extensive coding to create custom designs.

SEO Optimisation

Webflow is also superior to WordPress when it comes to SEO optimisation. The platform offers built-in SEO tools, including meta descriptions, title tags, and alt tags, which can help improve your website's search engine rankings. In addition, Webflow's clean code structure and optimised page loading times can further enhance your SEO efforts. In contrast, WordPress requires extensive SEO plugins to achieve similar results, which can slow down your website's performance.


Webflow websites are hosted on a secure, cloud-based platform that uses advanced security protocols to protect your website from hacking attempts and other security threats. The platform also offers automatic backups and a range of security features, including SSL certificates and two-factor authentication. WordPress websites are more vulnerable to security breaches, and require regular updates and security plugins to stay secure.

Plugin Updates and Old School Approach

One of the biggest drawbacks of WordPress is its reliance on plugins. Plugins are essential to add functionality to a WordPress website, but they can also create compatibility issues and security vulnerabilities. With each plugin update, there's a risk of breaking the website or introducing new bugs. Managing multiple plugins can be time-consuming and can slow down the website's performance.

Webflow is an all-in-one platform that doesn't require plugins for core functionality. This approach eliminates the risk of compatibility issues, and also reduces the time and effort required to maintain the website.

WordPress was originally designed as a blogging platform, and while it has evolved to become a powerful website platform, it still retains some of its old-school features. For example, WordPress relies heavily on templates and themes, which can be limiting when it comes to customising the design and functionality of your website and often requires extensive coding to create custom designs, which can be time-consuming and costly.

Webflow's all-in-one platform allows for a more modern and streamlined approach to website design and development. With Webflow, you can create custom designs using a no-code interface and a powerful visual editor. This approach allows for greater creativity and flexibility, and can result in more unique and engaging websites.


While WordPress has been a popular website platform for many years, it's important to consider the drawbacks, such as the reliance on plugins and the old-school approach to website development. Webflow offers a modern, all-in-one platform that eliminates these issues, and provides superior design flexibility, SEO optimisation, security, and support. Ultimately, the choice of website platform depends on your specific needs and goals, but for those looking for a more efficient and effective approach to website design and development, Webflow is a highly recommended option.

Transform your online presence with our results-driven team!

Ready to elevate your digital presence with our Brighton digital marketing agency? Book a call today to see if we're the right fit for you and your business!

Book a Strategic Call
Lauren Bourne Director of Bright Kru Media stood with arms crossed in a white shirt